Home Front
Home Front is a social initiative established to furnish the homes of families affected by the war and to give them a sense of home wherever they go.
We opened a 1,500 m² hangar at Carmei Farm in Ein HaHoresh, in the Hefer Valley, and transformed it into a huge, magical store where everything is free.
Displaced families from the Gaza Envelope and the North, families of the wounded, the hostages, reservists, and social‐welfare families all benefit.
The initiative helps families equip their homes—from spoons to sofas.
At its heart stands a 1,700 sq/m free store divided into 20 departments, ranging from housewares, textiles, a greenhouse, rugs, furniture, art, vintage items, and more.
Within the hangar there is a communal kitchen, an event lounge, and a workshop space for art and furniture upcycling. The initiative has helped over 2,300 families across Israel furnish their homes.
Home Front was founded by the Robinson family about a week after the war began: Orly Robinson and her children, Ido and Adia, together with her partner, Ted Barr. The initiative is run with Mati Glazer and 150 regular volunteers, who see their work as a privilege and a contribution to personal, family, and national resilience. “A whole nation makes a home.” The initiative is based on sustainability principles and has won numerous awards.